Zhang Li, R & F Properties real estate Part 1

In an increasingly turbulent market boom of the strong temptation, decided to leave the organs and departments, by virtue of their courage, competence and specific opportunities and some of the resources necessary to dig a Diyitongjin difficult, and thus start to the cause of their life And towards the peak of wealth - this is almost the 1980s, late 1980s and early 1990s that domestic instalment of "sea" was successful joint venture of the struggle trajectory.

Zhang Li, R & F Properties Group vice chairman and general manager of the property, and take this road is.

Looking today the domestic real estate sector, R & F Properties Group's reputation and influence no doubt Rurizhongtian and, as ownership of the business half of the stake in one of the boss, Zhang Li apparently deliberately maintained a low profile, rarely in public and media appearances, this You Gen Most of the real estate tycoons such as Guangdong Zhu Mengyi, style YEUNG Kwok-keung, such as the same strain.
In the R & F Properties started in Guangzhou, the industry-first appeared in the name of the Regal list not surprised, a senior expert with the words "natural."

A family history: from the house foundation to the old factory site

According to the generally accepted view, Zhang Li officially join the real estate sector in 1993. He came from the original representation of Tianhe District, Guangzhou City Government has been out five years, during which mainly rely on to do the decoration and engineering design to make some money, coincides with the Guangzhou property market began warming up rapidly, of all people to have reached, he力邀came from Hong Kong Li Lian of a joint venture between Guangzhou days of the Properties Group Limited, with a total investment of 20 million yuan, the two sides each 50 percent stake, namely, R & F Properties was the predecessor of the property.

Ambitious days of starting the first year the company made three consecutive event, but because of limited funds on hand, the project will block the election in Tianhe District, Guangzhou Baiyun District and the suburbs of the Department, but many are cheap house foundation (that is, Farmers own land for housing construction). The following year, they buy Guangzhou nitrogen fertilizer plant workers hostels for re-development process note that many state-owned enterprises in Guangzhou established the need for transformation of the old city must be relocated, and this is definitely a large piece of parity in access to urban land so popular residential A good opportunity.

In 1994, they bought a chemical plant in the relocation sites, the development of the first quarter the company projects R & F Properties new homes, Zhang Li had allegedly later recalled, "That to rely on Mei Chang, next to the railway, Mo Rengan Buy, we Ganmai. That was received, the ground more than an inch thick coal there, we have coal shovel, then dry clean. A house sale, more than 3,000 yuan per square meter, people buy a house row From the team, has quickly sold out. Because at that time very few people engage in ordinary homes, almost no goods on the market, everyone Qugao grade A office space, high-end luxury flats. "