Privatization refused to Bluestar
Bluestar entrepreneurial countries only provided 10,000 yuan of loans and a patented technology.
Although Bluestar developed so rapidly, Lanzhou thus cause Ren Jianxin felt a geographical restraints. As early as in 1992, Ren Jianxin and middle-level cadres in a conversation, "said Bluestar headquarters to be moved to Beijing, not only is Beijing, but also to establish headquarters abroad." Presence of the young people are all shocked. And today, when Bluestar staff recalled the scenes at that time remains for the decision-making power Ren Jianxin sigh.
In 1995, the Ministry of Chemical Industry with the support of the leadership, Bluestar has three wishes: Bluestar Cleaning successfully listed; State Economic and Trade Commission will support building in Beijing Bluestar Cleaning manufacturing base; Bluestar headquarters moved to Beijing. But suddenly the three wishes, Ren Jianxin abnormal pleased, even leading to the Ministry of Chemical Industry and transported to Lanzhou made from the best lamb, to the Ministry of Chemical Industry of every civil servant. But leaders told him that fact in order to repay, is the best way to resolve some of the Ministry of Chemical Industry troubled enterprises.
Came to Beijing in the first five years, Ren Jianxin preoccupied act, a very low key, even in the media will not do anything, he gave the orders is subordinate "speak and other publicity and to do more practical things."
No time to the new office in Beijing to work directly for Ren Jianxin Jiangxi Xinghuo Chemical Plant on the implementation of mergers and acquisitions. Xinghuo in Bluestar was unprecedented internal opposition Xinghuo Bluestar big asset size than many, and liabilities of 200 percent, enterprises should go bankrupt on the other hand, is located in ravine Xinghuo, inconvenient transportation, trade unions families more than 10,000 people .
Although Ren Jianxin insisted on going to, but not blindly. He first used as head of the working group conducted research to determine the exact details found after Ren Jianxin, the state actually Xinghuo silicone put in a lot of projects in the capital, only 13 of test drive 28, and every time the car cost nearly 5 million, a total cost 140 million. The car did not successful because the most important reason is no master key technologies.
To this end, Ren Jianxin establishment of a domestic experts from the technology research team, the left back Xinghuo factory in Shenzhen exchange market looking for engineers, and wrote to all the workers from the factory, inviting them to plant common revitalization Xinghuo factory. At the same time, he personally led the team to travel abroad find technical information, regardless of no use, as long as the silicone buy back all the information. At the same time, employ foreign experts as consultants.
Five months later, 10,000 tons of organic silicon production line drive successful, half a year later, silicone products off the assembly line, Bluestar has become the world's first six can produce 10,000 tons of organic silicon, turning Xinghuo successful second year, sales revenue increased by nearly six times. And then Xinghuo, has become today Bluestar Group's listed companies Bluestar New Chemical Material Co, Ltd., the predecessor.
The success of this acquisition to the Ren Jianxin great confidence. Because only know how Bluestar before operating entities, not capital operation. Mergers and Xinghuo not only well, and successfully entered the chemical business and the development of new materials become big brother, from single to multiple entry business operations.
After the success, Ren Jianxin and his business partners are faced with a choice. Many people believe that Bluestar is essentially private enterprise. Whether Bluestar privatization? In fact, the pioneering countries Bluestar only provided 10,000 yuan of loans and a patented technology, there is no actual input, but in terms of policy State Izvestia Bluestar tremendous support, the leaders also gave Ren Jianxin unprecedented confidence. Therefore, Ren Jianxin not keen interest in the restructuring.
But this end, and Ren Jianxin venture partners at the same time have left him. Now, however, the entrepreneur Ren Jianxin than Although wealthy, but Ren Jianxin stage it is they do not.
Bluestar staff speak to reporters such a story. Bluestar Cleaning venture initially attaches great importance to technology, regular communication with similar foreign enterprises. There is a specialized industrial cleaning commissioned by the Japanese companies have to train the way for Bluestar trained many technicians, Ren Jianxin have to be a guest in the Japanese entrepreneurs. However, with Bluestar development, growing business, in addition to personal now, the Japanese business owner has already seen Ren Jianxin.
Link:
Blackstone 600 Million US Dollars Investment Bluestar: Part 1
Blackstone 600 Million US Dollars Investment Bluestar: Part 2
Blackstone 600 Million US Dollars Investment Bluestar: Part 3
Blackstone 600 Million US Dollars Investment Bluestar: Part 4
Blackstone 600 Million US Dollars Investment Bluestar: Part 2
Blackstone 600 Million US Dollars Investment Bluestar: Part 1
Blackstone Group 600 million US dollars investment Bluestar Group, and stirred up big waves. As a leading global provider of asset management companies and financial advisory services provider, the nation's largest private investment funds, Blackstone Group in China on the initial investment, "China National Bluestar (Group) Corp.." (Hereinafter referred to as "Bluestar"), that has always been low-key Bluestar Group as the media, investors and the general public need to understand the object: Bluestar Who? Bluestar is doing what? Bluestar's history and the status quo is what? Bluestar by Blackstone what the favor? Bluestar will be the future of what?
It also has been low-key Bluestar Group founder Ren Jianxin become the focus of the public. The current China National Chemical Corp. (Acronym: ChemChina) general manager, more than 20 years, with an unusual manner of the enterprise from the primitive accumulation of capital expansion to the road, start from scratch to create an asset more than 100 billion yuan of state-owned large enterprises.
However, the China National Chemical Corp. "Core" Ren Jianxin has never been very mysterious, even with the world's largest private equity fund Blackstone linked to the dry line, he also has the hidden flash in the media, perhaps he is deliberately in order to maintain their mind sober-minded and calm.
Even so, we have from a variety of channels, Ren Jianxin and Bluestar that some of the story. But in the end we have to say that this may let you fascinated, but he has traversed the path, it is difficult to get state-owned enterprises in the other copy. And it is one in the "Yingcai" magazine interview that: Blackstone in the acquisition of "special eyes," Ren Jianxin a contributing factor.
2 fell by 0.1 yuan to the first single business
"Washing teapot" opened the Bluestar prospects.
Ren Jianxin be called the "CYL faction" entrepreneurs. This was not only because that only 27-year-old Ministry of Chemical Industry Institute of Chemical Mechanical Ren Jianxin, secretary of Communist Youth League made a major decision - "agreed to resign", but also because he has won national outstanding young entrepreneurs, such as China's Ten Outstanding Young Persons dozens of national honor. Famous early, and young is coming when people Ren Jianxin awareness.
In 1984, an accidental meeting of the mission he found that each of the boiler fouling China more than the consumption of 8 million tons of coal, and the winners of the House of research results, "Lan-5" nitric acid pickling inhibitor still lock in the safe. "Lan" has become "Bluestar" the origin of the name. "I did not want to cause the company it is today, just as some of the increase in income-hospital", a very simple idea, let Ren Jianxin abandoned the organ work, and lead the seven CYL members, their personal property is secured borrowings 10,000 yuan, the founder of China's first professional cleaning company.
Speaking of the first single business Bluestar has some "CITA." Originally cleaning boilers to the Ren Jianxin and his business partners, was the first single business is a wash for a carers teapot, but revenue only 2 fell by 0.1 yuan. However, it was "washing teapot" opened the Bluestar prospects. Bluestar operations to the mining area, they broadcast in the mine made such an announcement: the CYL members from Maryland to do a good job of learning from Lei Feng, free cleaning for miners in the teapot-furring. Bluestar soon out of the mine in the wash pot, they began to mine the ventilation equipment, industrial equipment, and other cleaning furring. That year, Ren Jianxin the cleaning company earned 24 million net profit, Ren Jianxin of the plane cleared the House of 10,000 yuan loans.
However, access to markets Bluestar has not won trust. Machine intelligence of all hospital "prophecy": cleaning company can only survive for three months. Later, has been changed to six months, was extended to once again revise year. Since then the identity problem plaguing Ren Jianxin. But perhaps this time, Ren Jianxin Bluestar in the future for the design, the choice has been made.
In 1986, the successful completion of the Bluestar because several large cleaning equipment reputation greater renown. A fertilizer plant in Shanxi was imported ammonia plant needs cleaning, washing a half of foreign companies do not set standards, the final helpless. While Ren Jianxin led Bluestar commandos took only one day of time on the first wash roots 24 inches oxygen pipeline, derusting rate of 100%, and corrosion rate was only 1 g / m 2 hours, German experts wrote in the pipeline OK photo still appears in the brochure Bluestar Group on.
Ren Jianxin will be followed Bluestar Cleaning large complete sets of equipment in the application as an issue, seek the Ministry of Chemical Industry and the State Science and Technology Commission, the same year won the second prize winner in national scientific and technological progress; coupled with the media publicity on Bluestar deeds, in the industrial field Bluestar Cleaning visibility swiftly opened. Relying on clean technology advantages, the state "Seventh Five", the "Eighth Five" during the introduction of the import package petrochemical, chemical large industrial installations before the car wash by Bluestar responsible.
"He has created 361 words," and then the "People's Daily" reported as a front-page Ren Jianxin. In Maryland, as long as that Bluestar and Ren Jianxin people will be very proud to say he is our Lanzhou, while Ren Jianxin community also began to be affirmed, he was elected as member of the CPPCC in Gansu Province, national outstanding young entrepreneurs, access to the country "5.1" labor medals, and so the honorary title. Bluestar specialized industrial cleaning extended to the petroleum, petrochemical, metallurgical, power, aerospace, and other major industrial fields.
Link:
Blackstone 600 Million US Dollars Investment Bluestar: Part 1
Blackstone 600 Million US Dollars Investment Bluestar: Part 2
Blackstone 600 Million US Dollars Investment Bluestar: Part 3
Blackstone 600 Million US Dollars Investment Bluestar: Part 4
Selling The Same as Selling Cabbage Housing: Part 2
Low-cost low-price strategy
Country Garden has built up its fortune in Shunde, but its growth is inseparable from Guangzhou. The small size has been a quietly sneaked into the Shunde Country Garden in Guangzhou, has just begun not publicity, not advertising, 70 floor, starting at the same time build, operate hundreds cable car at the same time, like Pipeline, Country Garden production of goods used to build houses the way . 2000 Spring Festival, the Guangzhou Country Garden opened, the long-awaited Country Garden opened mystery. Its per square meter over 3,000 yuan in average price of detached houses launched bring their own gardens, or even the price of rough than the same lot also cheaper, ultra-low price the industry felt the tremendous impact and shock, and create more than two months after sales miracle. Wang Zhigang this is a very vivid metaphor: "like an elephant enter porcelain shop."
Real estate development in the chain, Country Garden personally played almost all industries on the downstream all the roles. Design, construction, decoration, or even once has his own battlefield, their own cement plant, and even the bricks are their own production. This is to ensure that the group can develop long-term chain earned a profit in each. Country Garden specialized in developing low-density residential, to the villa and its products mainly multi-storey detached house. Experience with the development of the people know, villas and high-rise residential construction costs, compared to urban residential high-rise elevator, its low cost a lot. Generally, the high-rise building in Guangzhou in the construction cost per square meter 2,000 yuan from top to bottom, in the multi-storey residential per square meter 1,000 yuan from top to bottom, and villas, often due to gross embryo standard delivery of the premises, sometimes less than its construction cost per square foot m 500 yuan.
Given the various cost control, Country Garden market can be imagined than to the low price shocks market, and win market. In 2001, Country Garden Phoenix projects open for sale, although the sale from Guangzhou urban nearly one-hour drive, but because Country Garden "cheap" slogan sell villas, the "500,000 yuan can live villa "The slogan for many customers have purchased. Opening day, "just like the same seller, selling cabbage," so that Zengcheng Phoenix Country Garden project has created within one day. Sales 750 million yuan in sales myth, the record so far no developers can break.
Source: 第一财经日报 Zhang Yanhong Apr. 4, 2007
Link:
Selling The Same as Selling Cabbage Housing: Part 1
Selling The Same as Selling Cabbage Housing: Part 2
Selling The Same as Selling Cabbage Housing: Part 1
Real estate development in the chain, Country Garden personally played almost all industries on the downstream all the roles. To ensure that the group can develop long-term chain earned a profit in each.
Planners Country Garden Wang Zhigang said that the successful experience, Country Garden lies in the characteristics of low-cost, fast. Guangzhou Country Garden operating characteristics of the two undoubtedly play to the extreme, and return unexpectedly to an unprecedented level. Country Garden almost the same rapid expansion mode, and provides a market expected to more than 60 billion yuan in real estate empire.
Profit from land revaluation
Land prices are low, Country Garden Group has always been proud of the competitive advantage. There has not been confirmed rumors that the community, Country Garden Group in Guangzhou Zengcheng projects Phoenix a land premium to the low per mu 30,000 yuan, and South China Country Garden is the premium per mu 68,000 yuan. At yesterday's announcement of Country Garden in their prospectuses, the group will once again the advantages of its land to be reiterated: "We have the largest Chinese low-cost land bank and the real estate developer one of these reserves for our future growth and profitability has provided strong support. "
Current Country Garden Group of land is abundant reserves, as at January 31, 2007, the Group has made land-use warrants land reserve of about 18 million square meters, according to the current rate of development for the next five years or more time development needs. In addition, there are 5.5 million square meters of land have signed a land transfer agreement, the land is being used for warrants. These land acquisition, have a common characteristic, that is, the lower premium. Country Garden revealed that the syndicate by the cost of land development projects, lower than the 2006 housing an average price of 10%. "Compared to other Hong Kong-listed mainland real estate developers with low-cost land bank."
According to industry practice, the cost of land is often the most important real estate development enterprises constitute the cost. In the past land is through open channels strokes linked to shoot before the development of large enterprises in Guangzhou some of the costs of land about 20 percent, while in a public land transfer, land costs tend to occupy the entire development costs of 30% to 40%. The last two years, sold some of the Guangzhou urban residential plots, the land cost even to the total cost of 50%. Therefore, the cost can be controlled land in the total cost of 10% within the Country Garden, its competitive advantage is self-evident. Hence the Guangzhou developers joked: Country Garden is not accurate "builders", as a "land sales" more appropriate way to make money is because of its "retail land."
Link:
Selling The Same as Selling Cabbage Housing: Part 1
Selling The Same as Selling Cabbage Housing: Part 2
Three Characters and 1 Billion Yuan Inspiration: Part 4
However, in his speech during the meeting, she suddenly reminded of those old lady last night to her questions raised. Her heart could not sigh, immediately changing the subject, said: "Last night, several old lady asked me: 'You have so much money and have tried to do?' I think the night, nor did come up with results. See you, I now have the answer: enterprise zone does not leave me, I also bring brand not walk. Chairman Mao said, the future is yours. I think ah, I so desperately, to the original in your work! you think this is not to reason? sake of your own, you must work hard! "heard this, all spent, the applause resounded through together ... then feelings, feelings that cohesion, emotional and sometimes is productivity! With most plain feeling, with the most astute entrepreneurs intuitive, Tao Huabi realize this truth. Her music, it is a happy smile: the original, "Laoganma" has been able to do so quickly bigger, with all the feelings of cohesion; fact, the initial set of primitive concern each of the original staff regulations the system, now even the modernization of the enterprise is still "foundation" of this ah!
Early in 2001, in order to further expand the scale, Tao Huabi ready to build a plant. At that time, most companies are funding pressure in raw materials, she prepared to part of the loan. Nanming District very seriously, immediately CCB to her loans; better coordination, District Office made a phone call to her, so she went to the District negotiate the matter. She was pleased Strip, Wang Haifeng and accounting came to the District, took the escalator at the head office of the third floor. Because very old elevator, the door has been broken, Tao Huabi out of the lift, the lift door accidentally caught by the clothes, she suddenly fell to the ground. Tao Huabi climb up, she thought that two members of his entourage to the side, even though she said: "Look, it is very difficult for the government, elevators are so rotten, we had no loans."
Accompanying her on in a moment, made this important decision was very surprised, I thought she was joking. She could not help but sigh a breath, and said: "loan to the government is borrowing money to the state. Trouble. Really no loans, and we go back." This matter, it was soon to see and hear the "leak" the spread. Chuan came to, government officials and many entrepreneurs do not see this as a joke, but said: " 'Laoganma' is reasonable, with most speakers such feelings of the people dealing with it assured!" From then on, and her Tao Huabi uprising to run the company, even Mastery. Because, "the most emotional stresses," She also has a "good faith" - a piece of plated signpost.
With such a good reputation, Tao Huabi very nice. Uprising Office has been rapid, she is more confident, independent. Once, a Hong Kong businessmen to "Laoganma" companies inspected, he Tao Huabi very much admire, and show their own business cards and she would like to exchange. Unexpectedly, Tao Huabi slightly laughed, and said: "I am sorry, I do not have business cards." Businessmen who are very surprised, then sighed with: "You are the only I have seen no name cards chairman." Tao Huabi smile as an answer She confidently thought: all over the country, people who eat hot peppers not eaten several "Laoganma peppery sauce"? "Laoganma" is the best business card?
With the continuous development of enterprises, "Laoganma" brand well known. However, "people afraid of famous pig afraid Zhuang." Commodities Well, fake on the plan. For a time, all over the country market, even every year more than 50 kinds of fake "Laoganma"! Tao Huabi This is the most headache, she no longer has this matter, "stresses feelings" and began devoting great efforts to crack down on fake goods. She sent four undercover investigation, but fake "Laoganma" like leek, also president of the cut out. She shouted loudly: "I is the real 'Laoganma'!" However, a Hunan "Laoganma" has continued its own way. Tao Huabi this angry, and her answer directly to Hunan this "Laoganma" for her lawsuit, a dozen is three years! Ultimately, Tao Huabi "Laoganma" finally defeated the Hunan "Laoganma." This time, Tao Huabi eat learn a long-chi; May 2003, her "Laoganma" National Trademark Office received the certificate of registration.
Today, "Laoganma" company accumulated output has reached 1.3 billion, the annual tax 180 million, ranking China's private enterprises Top 50 list of five. Tao Huabi this not on the day of the rural "old lady", a private company to do this kind of level, and created a new era of unimaginable fairy tale. Her success, it is amazing, and her success of the more worthy of today no matter how highly educated people reflect on and learn from!
Source: 农家女 Hua Dong Nov. 23, 2005
Link:
Three Characters and 1 Billion Yuan Inspiration: Part 1
Three Characters and 1 Billion Yuan Inspiration: Part 2
Three Characters and 1 Billion Yuan Inspiration: Part 3
Three Characters and 1 Billion Yuan Inspiration: Part 4
Three Characters and 1 Billion Yuan Inspiration: Part 3
The eldest son of Li Geishan's help, Tao Huabi finally worked out the most primitive of the company, with a strong local flavor. Rules and regulations, strictly clemency equal emphasis on rewards and punishments. However, only the eldest son help, Tao Huabi talent or deeply enough. Therefore Not long after that, she hired a college-level education of youth. How cultivate this talent, and how to retain this talent? No culture has her own Tao Huabi both simple and unique "unique tactics." Originally, she recruitment of undergraduates this purpose, when he was director of the Office of want, but she has not appointed immediately, but let his company do miscellaneous live with her as saying: "This is quenched!" Then, she send him to crack down on fake goods all over the country to study the market, this trick used her as saying: "This is the grinding mill!" Half a year later, she appointed him as Director of the Office ... this person is now "Laoganma" the company on the 3rd figures Wang Haifeng. How to manage the company more and more employees? Tao Huabi have both her other equally simple and effective "trick" used: management family, the staff from beginning to end "emotional investment."
Initially enacted regulations to the eldest son when she left this trick as the most basic elements. For example: in the formulation of staff benefits, Tao Huabi take into account the company is located in a remote, inconvenient transportation, staff meals difficult, she decided that all employees are the company responsible for room and board ... when "Laoganma" the company has now been developed to 1,300, and this the rules still not abolished. Such a huge enterprise, has been this way all staff room and board by the companies, who would dare think, who dare to do? However, Tao Huabi no matter how much to spend, "shrink from," but we have always upheld the down.
Although this system has been enacted, but she also personally action, and has always been concerned about people beyond the local people, understanding people. Companies have a chef come from rural areas, as early as mourning parents, the family has two younger brother, he liked to drink smoke, monthly more than 1,000 yuan of wages, almost every time he spent. Tao Huabi after that the situation was very worried. One day after work, she specifically requested the chef to the hotel to drink. Liquor table, she said to him: "The kids today what you drink wine to what wine to drink on the number of drink, but Beginning tomorrow, you have to quit drinking quit smoking because you let the two brother to study, not to like me, a big characters did not know. "Such sincere and earnest, so that the chef was deeply moved and said alcohol quit immediately. , Tao Huabi think it is not enough. Whenever a staff mission, as she always sent their children travel old mother, cook for them personally on several eggs, they have been sent to the factory's gate, until the workers see them sit down at the delivery, she This go back to a big enterprise ... the chairman, who like her for an ordinary wage earners financial management? Who can this concern each from the minor staff? That is not unique, and difficult to find a third ah! Although there is no culture, but Tao Huabi understand this reasoning: to help a person, he was moved a group of people concerned about a group of people, can certainly touched the entire collective. Sure enough, such feelings of "emotional investment" so that Tao Huabi and "Laoganma" has been the cohesiveness of the company grew by only unabated. In their mind, just like Mom Tao Huabi as amiable lovely respectable in the company, no one told her chairman, all called her "Laoganma." Company's employees come from all over the living habits vary, every day they eat, injection, life in the company, the time goes by, it is inevitable friction between each other, but as long as the Tao Huabi come forward, the problem is solved. In this way, all employees in her company "pro-mother" the same love, unity carefully for a "Laoganma peppery sauce" with the rapid development of hard work ... By the end of 2000, only spent three and a half years time, "Laoganma" companies the rapid growth of development to 1200, production value of nearly 300 million yuan and turned over to the state's tax 43.15 million yuan.
The unique skills of the "three:" integrity "business is the development of" the last word "companies develop to such a degree, already have experience Tao Huabi gradually felt their own" indigenous methods "can no longer keep up with the intense competition of the situation, we must keeping up with the times. how "and keep" law? she thought: Although does not have much knowledge of their own, may have knowledge of the world and more! Chairman Mao is not mentioned? "make foreign things serve China," "to this ancient use. "me to" use him as I "and" unwise use by the brain "and the others to introduce modern management!
Decision mind, Tao Huabi put the management of the company in turn sent to Guangzhou, Shenzhen and Shanghai, and other cities to enable them to study the market, some renowned enterprises to learn advanced management experience. She bluntly said to them: "I acknowledge that he 'narrow and perhaps more risky', but you other territories, other enterprises soil! Everyone out after you have to help me take back some new things!" This trick really effective, send management staff will go out back, the company quickly embarked on the scientific management gradually road.
When the company embarked on standardization, and blood to the long-term Tao Huabi finally feel some heart really tired. Whenever they see the old lady sitting in the same age, or under the trees, take a mutual holding grandchildren, family she was extremely envious, are anxious to join their ranks soon. One night, she can not help but to hold a small stool, went to the old lady who middle. They see her coming, suddenly put the topic to her, asked her: "Do you earn a lot of money, you can use a few in my life, so desperately do?" Tao Huabi listening, suddenly spent, I wonder if that really how to answer. The day after returning home, she was lying on his bed still ponder this issue, almost all night insomnia. The next day, the company is catching up with all the staff of the General Assembly convened, according to the pre-arrangement, as chairman of the board, to give her employees talk about the current economic forms, how to deal with "WTO accession," the challenge, and then by specific indicators deputy general manager issued. Prior to the meeting, Li Guishan eldest son on her to a speech on repeated listening to her read. Her memory is very good, after listening times will be able to pull almost word for word back down.
Link:
Three Characters and 1 Billion Yuan Inspiration: Part 1
Three Characters and 1 Billion Yuan Inspiration: Part 2
Three Characters and 1 Billion Yuan Inspiration: Part 3
Three Characters and 1 Billion Yuan Inspiration: Part 4
Three Characters and 1 Billion Yuan Inspiration: Part 2
After a period of preparation, a painstaking efforts Tao Huabi abandon years of the restaurant in July 1996 by the village committee Nanming District Commissioner of the clouds and two-sons, recruited 40 workers from the Office of the food processing plant, specializing in the production of peppery sauce, known as the "Laoganma peppery sauce."
Surprisingly, she's just like a factory-scale family workshops. Sparrow may be small, but production, supply, and other departments must complete, dozens of workers have to manage not saying, industry and commerce, taxation, urban management, and many other foreign affairs to entertainment ... one of the characters did not know Tao Huabi think really hard! She has what "trick" used to manage workers, good operating factories? Initially, she was taken by the most "honest" approach: their own personally, I am the boss how to do this, workers on how dry! She never on the staff fingers everywhere, just say to them: "I bring you the home, you also here as a family. Me how to do, how do you told me on the trip."
At that time, almost all production processes manual, a process which is broken up pepper, chopped pepper. This is not good "play" with the knife from the knife down, splashing the hot juice in the eyes of the rest of tears, the people who are not willing to do these procedures. Therefore, Tao Huabi to personally get involved, she single-handedly holding a kitchen knife, a forced two arms, two choppers fly from top to bottom, also kept his mouth, said: "I put pepper as Apple cut on the eye is not spicy . "After listening to the staff, all laughed, and have picked up a kitchen knife ... During that time, they work very hard, Tao Huabi take the lead to dry, the result shoulder had omarthritis, 10 finger nail because of the peppery sauce mixing all of the calcification.
Most worrying about that, and set up factories in the beginning of the output although very low, to the local shops or digest Liangfen not, the remaining must sell themselves out. Therefore, personally carrying Tao Huabi peppery sauce, and sent to various food shops and canteens for each unit test marketed. Unexpectedly, the effect of this simple approach really good, but a week of time, those who will have to test marketed made a phone call, let her extra delivery; sent her to send extra staff, it soon in out of the deep…… Tao Huabi surprised, but also so eating a tranquilizer.
In June 1997, "the peppery sauce Laoganma" After testing the market, to stop at the foot of Guiyang City, but also a way out of Guiyang momentum. Shrewd Tao Huabi thought: shallow water depth examination are out, simply, I expanded scale, the company had become the factories!
"Trick" used two: "emotional investment" possesses super cohesion in August 1997, "food flavor Guiyang Nanming Laoganma limited liability company" officially started, the workers suddenly expanded to more than 200 people. At this time, the Tao Huabi, the biggest problem is not production, but from management pressure.
She is the most headache, factories expanded into the company, they must embark on regular, and various rules and regulations should be introduced, finance, personnel to various statements she personally examined, in particular the industrial and commercial sector and other government often She issued a document to implement; as a private enterprise, she also often took part in the government department in charge of convening the meetings, took office prepared speech on the floor ... all of these, not the Tao Huabi culture, and is virtually a "rush on the ducks" ah!
How could a radius of no rules? There is no cultural how "platform"? Looking at the plot more documents, do what it had to sound out the company, Tao Huabi think of first is to ask the hotshots. She accordance with their plain feeling, the only optional developed standards were: honest honest cultures can work as its own affair, as companies can own home. Please be specific what the hotshots? She repeatedly thinking, their eldest son as a relatively standard.
The eldest son of Li Tao Huabi Hill is a demobilized soldier, was in 206 geological team car team, although the only high school culture, but at the time of Tao Huabi's eyes, it is amazing, "scholar." She would like to put Li Guishan dragged his own private companies to help, but could not bear to getting harmed his iron rice bowl. Unexpectedly, Li Guixian Hill that the ideas and concerns of the mother, but said with a smile: "What's all the, then the iron rice bowl?!" She still does not agree, Li Guishan attribute, came to her resignation company.
Li Guishan help mothers the first thing to do is to deal with documents, the whole chapter formed. Li Guishan Reading, Tao Huabi listen. Heard important, she would suddenly stand up and hands pointed at the paper said: "This is very important, with strokes down, immediately running." Help mothers "see" finished document, Li Guixian Hill will begin drafting rules and regulations, listen to the mother and then read it out. Tao Huabi hear very seriously, there is nothing wrong place to hear her oral corrected immediately and then modified by Li Guishan ... so many times, until her satisfaction, the material on the top right hand corner of painting a circle. Li Guishan watching this circle, dumbfounding, he wrote a paper in the "Tao Huabi" three characters, the mother when she exercises. Who knows, the words Tao Huabi this repeatedly, while shaking his head, sighed to embarrass the side, said: "This name is very complex, very complicated!"
Link:
Three Characters and 1 Billion Yuan Inspiration: Part 1
Three Characters and 1 Billion Yuan Inspiration: Part 2
Three Characters and 1 Billion Yuan Inspiration: Part 3
Three Characters and 1 Billion Yuan Inspiration: Part 4
Three Characters and 1 Billion Yuan Inspiration: Part 1
"Laoganma peppery sauce," the founder - Tao Huabi, who never went to a school day, only to write his own name of rural women, start from scratch, even in a short period of six years, a founder of the assets of 13 billion private large enterprises! This is neither sensational false news, nor is it 20 centuries ago the legendary, but today's unimaginable real fairy tale!
To create this new tale of rural women named Tao Huabi, this year has been 51 years old. Tell her name, many people may not know, but brought her "Laoganma peppery sauce," but almost everyone knows about it well known. Tao Huabi is employees who will eat almost every day "Laoganma peppery sauce," the founder of the production of such large enterprises fresh vegetables chairman.
This illiterate rural "Laoganma", and even documents are read, she founded and in the end is how to manage with more than 1,300 employees of large enterprises? What is her "unique skills" and "keys" to be people draw? Recently, reporters interviewed interviewed "Laoganma" to understand her strange and extremely legendary success story ... "trick" used by one: to seize the opportunity and make use of the multiplier "Laoganma" named Tao Huabi, this year 51-year-old, born Meitan County of Guizhou Province in a remote mountain village. Because of poverty at home, Tao Huabi from small to big day not read books. 20-year-old that year, she married 206 geological team, a team, but not a few years, on the death of her husband, still under her and two children. In order to survive, she is forced to work and stall.
In 1989, Tao Huabi down with saving save some money in the Nanming District of Guiyang City Longdongbao a street with around to pick up the bricks built a house, opened a shabby restaurant, named "tangible benefits Restaurant" and sell Liangfen (A summer snacks) and the Cold noodles. At that time, she specially produced a peppery sauce, as a specialized mix Liangfen's Seasoning, is the result of business together in one day-morning, Tao Huabi get up after the first was very dizzy, it did not go to the markets to buy pepper. She wondered: Anyway, the Seasoning Mix Liangfen there are different, the lack of will delay the peppery sauce business. Little did they know, the customers to eat, no one heard of the peppery sauce, and even have turned around and left. She could not help but are puzzled: how could this be? Is it to my customers here Liangfen not like to eat, but I do like to eat the peppery sauce? ! Is my restaurant business is booming, but also because of this fragmentation because of the peppery sauce?
This incident touched on the great Tao Huabi. Smart of her to set our sights on and on the potential of the peppery sauce, up from painstaking research ... After several years of repeated studies, she produced more unique peppery flavor of the sauce. After Liangfen many guests, also took out money to buy the peppery sauce to take home, and even some people do not eat Liangfen but specifically to buy her peppery sauce. By then, her Liangfen business getting worse, she has to do so the number of peppery sauce is not enough to sell. Her heart also wonder: is at best a peppery sauce Food Seasoning, bought so many of these people go back, eat End?
One day at noon, she sold out the peppery sauce after eating the guests on a Liangfen also gone. Her heart uncomfortable, it shut the doors of the shops, would like to go out to see how other people's business. She has more than 10 sales Liangfen restaurants and apportionment, but found that the business people are very hot. Why? Days All of the original because of these people do Seasoning from the peppery sauce is where she bought! All of a sudden, her lung to a gas bomb.
How can I feed their own things fertilizer others, but their own graves? The next day, she no longer has a separate sales peppery sauce. Results of those selling less than the peppery sauce all in the pursuit of her boss, also half-jokingly said: "If you can make such a good peppery sauce, and also sell what Liangfen? Simply opening a factory peppery sauce out! This, the touched Tao Huabi inspiration: Yes, there are so many people love to eat my peppery sauce, and I also sell what Liangfen? chance to open factories, I also taste the flavor of the small bosses!
Link:
Three Characters and 1 Billion Yuan Inspiration: Part 1
Three Characters and 1 Billion Yuan Inspiration: Part 2
Three Characters and 1 Billion Yuan Inspiration: Part 3
Three Characters and 1 Billion Yuan Inspiration: Part 4
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 3
Voluntary loss of 40 million turning point
In 1995, the Chinese household electrical appliance market oversupply situation, many manufacturers to directly infiltrate the retail market. To this end, Zhang Jindong gradually reduce the wholesale business, began self-built retail terminals, selling home appliances also gradually increase from a single integrated air conditioning appliances. In 1996, Suning entered the market in Yangzhou, Nanjing signs began to move out of their home electrical appliance chain to explore the road.
In 2000 the Suning Appliance, is a turning point. This year set up a single air-conditioning Suning stop boutique, a comprehensive restructuring of large integrated electrical stores, and shouted "three years to open 1,500 stores nationwide," the chain into slogans. When put into use is developing Nanjing Xinjiekou stores, as a sign Suning transition.
Suning Nanjing Xinjiekou shop at Suning Appliance building, the largest building in the business district of Nanjing Xinjiekou business district center, a "golden construction." Someone advised Zhang Jindong early on this floor can be leased for at least one year a net profit of 30 million yuan, Zhang Jindong but firmly said: "even if a loss 40 million, Suning have to do household electrical appliance stores." results in 2000, 2001, the stores Suning input 20 million yuan.
"But this is developing into a new industry, build a team. There had been no decision, there would be no today is developing." Today, Zhang Jindong time proved the correct choice, the national chain Suning system also the rapid expansion: in 2001 an average of 40 days open a shop, in 2002 an average of 20 days open a shop, in 2003 an average of seven days opened a shop in 2004 on average five days to open a new store, and this year the first four months of Suning average two days to open a shop. Zhang Jindong had prepared a loss 40 million yuan opened Nanjing Xinjiekou store, has become the country's first shop selling household appliances, annual sales of 1 billion yuan.
"2000 we propose to the country out 1,500 shops, many questioned by the industry. Pressure was great, but now look back at the end of this scheme to achieve." Zhang Jindong tone was full firm.
Listing achievements capital Legend
"The new Fortune 500 rich list" of the view that the retail industry last year, China is rich wealth of the fastest population growth, per capita wealth of retail tycoons growth 308 percent, which is a model Zhang Jindong: Since 2004 Suning electrical listing, Zhang Jindong personal wealth steep 517%.
In fact, Zhang Jindong listed for the whole Suning preparatory for five years. On July 21, 2004, Suning Appliance SME board formally listed in the Shenzhen Stock Exchange trading. The day to 29.88 yuan Dow Jones expensive trading, the shares climbed all the way to the afternoon closing share was at 32.70 yuan, or 100.24 percent, and in the two cities to become the first high-value shares in Shanghai and Shenzhen. Zhang Jindong assets thus night more than 1.2 billion yuan.
After Suning China's stock market has been one of the first high-value stocks, shares hit record highs, topped 70 yuan mark, now rank first and 66.75 yuan highs remains. Zhang Jindong assets from the beginning of 1.2 billion yuan soaring listing to the present 2.2 billion yuan. With Zhang Jindong other assets, net worth of more than 2.5 billion yuan.
The U.S.A. largest home appliances chain enterprises BestBuy, in the 1989-1999 period of 10 years, its stock price up by 100 times. Global retail giant Wal-Mart in the 1980s to the 1990s, the stock has turned over 500 times. Currently the United States home appliances chain enterprises have insufficient 1000, BestBuy headed by the top three electrical control of the chain as much as 80 percent market share. Domestic appliances and circulation enterprises have more than 32,000, home appliances chain enterprises market share of only 6%, capital markets and retail markets to Zhang Jindong obviously leave a double room for imagination.
"Although objectively speaking, the annual sales over 20 billion yuan, Suning is a middle-corporate, but with the scale than I have in mind, Suning is but a small business." Saying this, the eyes appeared Zhang Jindong long-term and meaningful.
Source: 京华时报 Duan Zhimin May. 9, 2005
Link:
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 1
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 2
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 3
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 2
Net profit of 10 million a year business
Recalling Zhang Jindong 15 years to create wealth experience, the "fast track" has been accompanied by its around. Especially on the first year of intensive sea millions of billionaires, it seems dropping a hint of its future success.
In 1984, Zhang Jindong graduated from the Department of the Nanjing Normal University, Nanjing Gulou District entered a belonged enterprises. With sharp eyes, Zhang Jindong, away to contract a number of air-conditioning installation works, received 100,000 yuan venture capital. In 1990, Zhang Jindong amazed everyone in the eyes of the resignation of business, a franchise set up a small air conditioning wholesale companies - Suning pay household appliances.
Air conditioning also is a luxury at that time, the profit is enormous. Zhang Jindong seize the opportunity to go on to the first year of the 60 million yuan. Today he still remember 1991 mission Shenzhen, a supplier to the banquet he said: "Now is not rare millionaires, billionaires Shenzhen has been the tens of millions." After listening to this, Zhang Jindong just silently drink a glass or two of wine , but in their hearts they pleased: I, too, have earned 10 million a. Then only 28-year-old Zhang Jindong.
At that time the eyes of the Nanjing large state-owned shopping centers, halfway reach the air-conditioning industry of private enterprises Suning is "otherness." Zhang Jindong while in the service and price, and have obvious advantages, but also lead to a great shopping centers were dissatisfied. In 1993, "eight major shopping malls" joint air-conditioning war launched to Suning attack.
"At the time we opened a double gatehouse agents products, like wedding held in the home, I am responsible for the eight major shopping malls are invited. Unexpectedly round I took office floor, the eight major shopping malls veterans leave the hall together, and then claimed eight family reunification will be unified procurement prices, if suppliers are doing to the air-conditioning manufacturers developing, and they will completely blockade the brand. Suning but not overthrown, but a war fame! "Zhang Jindong has recalled, still very proud.
To combat this is the first time China's household electrical appliance industry appeared in a seller's market "price war" is also planned economy and the market economy a fierce collision. But Suning eventually become the winner in this war: air conditioning with parity advantage when sales reached 3 billion, it became the nation's largest air-conditioning distributor. Similarly, six years later, when taken in Beijing Gome layout of the country, the first stop in Tianjin, suffered "Ten Shopping Center" blocked. That campaign ultimately use the same large shopping centers failed.
Link:
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 1
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 2
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 3
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 1
Zhang Jindong: "I have in mind the scale of the same ratio, Suning is but a small business."
2004 Hoogewerf rich list once left a joke appliance industry: home appliances industry chain Third, Chen Xiao, chairman of the Shanghai Yongle ranked No. 66, scale, the results far exceeded Wing-lok, chairman Zhang Jindong Suning Appliance did not on the list in.
However, this year on April 28 announced the new Fortune 500 rich list corrected this error: Zhang Jindong not only leading Chen Xiao 12, a 500 rich "fastest growing" 2.
The list released three days later, Suning will use facts have proven that this "fastest growing": May 1 the same day the 22 new stores opened at the same time, a domestic retail enterprises in a single day, the most number of new store opened. "We are no longer develop specific quantitative indicators of a new store, but free to look at themselves in the end runs fast." Zhang Jindong says. This was a period of 15 years to earn 2.5 billion yuan wealth appliance predators, it seems that it deliberately used Suning's future.
one Day mad opened 22 stores
In a domestic household electrical appliance chain opened new stores bring the fastest and often the one in mind Gome. Not only because of the number of Gome stores first, but also because on the 1st Gome has even opened 11 new stores. But now this record was Suning break.
On May 1 the same day, Su Ning in Beijing, Shanghai, Guangzhou, Shenzhen and other cities and the new out 22 chain stores.
If we count in April opened nearly 40 shops, Suning April 1 to May 1 month, a total of almost 60 new stores. This figure not only exceeds Suning 2003 the year the total number of new stores opened, and single-hit home appliances chain enterprises on the most number of new stores opened. As of May 1 the new access to Nanchang, the capital of Hohhot, and other cities, Su Ning thoroughly complete layout of the primary market, the secondary market and accelerate the improvement of the network. Already entered in the Beijing, Shanghai, Nanjing, Hangzhou, Guangzhou, Shenzhen and other front-line cities, Su Ning has also quickened the city infiltration. If Beijing market, in paragraph 14 shops, "the Four Seasons" shop April 30 opening at the same time, Beijing Suning also signed two new store agreement within one month the first 15 stores will open up.
"After 15 years sound development, the 2005 Suning chain development has entered the stage of mass production. We are no longer develop specific quantitative indicators of a new store, but free to look at themselves in the end runs fast." Zhang Jindong said.
Link:
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 1
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 2
Suning, 15 Years Earned 2.5 Billion Wealth Legend: Part 3
2007 Forbes China Rich List Before 10
2007 Top 2006 Top Name Gender Age 2007 Wealth(100 million yuan) Companies
1 / Yang Huiyan women 26 1211.5 Country Garden Holdings Co., Ltd.
2 2 Xu Rongmao men 57 544.3 Shimao International Holdings Ltd.
3 9 Guo Guangchang men 40 362.3 Fosun International Limited
4 6 Zhang Li men 54 358.8 Guangzhou R&F Properties Co., Ltd.
5 19 Zhang Jindong men 44 336.1 Suning Appliance Co., Ltd.
6 / Peng Xiaofeng men 32 286.6 LDK Solar Co., Ltd.
7 235 Zhang Xin women 42 285.3 SOHO China Limited
8 66 Lu Zhiqiang men 56 279.8 Oceanwide Construction Group Co., Ltd.
9 3 Rong Zhijian men 65 272.2 CITIC Pacific Limited
10 1 Huang Guangyu men 38 271.5 Peng Run-investment
Source: 新快报 kaizoo Nov. 2, 2007
Link:
"Forbes" Published in 2007 China Rich List
2007 Forbes China Rich List Before 10
"Forbes" Published in 2007 China Rich List
Yesterday, "Forbes" officially released the Chinese version of "2007 Forbes China rich list the entire list," 400 list Regal Fortune sum reach some 280 billion dollars, more than last year 164 billion US dollars.
"This year in February shares calculation, the United States rich list assets over 1 billion US dollars with 415, Germany 55, Russia 53, India 36, the United Kingdom 29." Rich list editor Fan Luxian said that China's 400 list, a total of 66 personal home more than 1 billion US dollars, and last year only 15 people reached this level, this indicates that China has become the largest global billionaires one of the countries. In addition, the new list of more than 37 percent, before 40 out of nine people is the first selected.
These new entrants into the list of the rich and multi - is "the stock market to create": A total of 31 people because of the newly listed companies entering rich list, the listed locations including Hong Kong Stock Exchange, the New York Stock Exchange, Singapore Stock Exchange and Nasdaq.
Meanwhile, China 400 rich and the United States 400 Regal comparison found that the younger Chinese tycoons, the average age was 46 years, while the United States for the 64-year-old Regal other tycoons to initiate their own businesses in the United States account for 67 percent, while China up 99 percent.
Source: 新快报 Bai Ming Nov. 2, 2007
Link:
"Forbes" Published in 2007 China Rich List
2007 Forbes China Rich List Before 10